MicroCredit Ventures gives priority to microfinance institutions that:

• Serve a high percentage of deeply-impoverished individuals and families;
  
• Serve a high percentage of women;
  
• Extend operations to isolated rural communities;
  
• Operate or provide linkages to comprehensive social service programs, such as women's empowerment, financial literacy, health education or services and business training for micro-entrepreneurs;
  
• Demonstrate a track record of lowering interest rates to impoverished client-borrowers.